Location: Milwaukee, WI


Customizing ideas and reading books from the heart of Milwaukee, Wisconsin.

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One of the biggest, most dangerous management traps is focusing on time. It's easy to watch when people come in and when they leave. ... The conversation typically isn't about the work, but just a simple, "I need to see you every morning by 8 AM." Taken from: Why Managing Sucks and How to Fix It by Cali Ressler and Jody Thompson, Wiley, 2013
In the Relationship Era, brands can no longer project the image of their choosing. Taken from: Can't Buy Me Like by Bob Garfield & Doug Levy, Portfolio, 2013
Be an ecologist.
Customer-rules Taken from: The Customer Rules by Lee Cockerell, Crown Books, 2013
Zoom out. We often focus too narrowly on the decision at hand and our own views about it. As a result, we fail to see the bigger picture, including other people's roles. By zooming out, you can include more relevant information in your decision-making process so that you can avoid derailment. Taken from: Francesca Gino, Sidetracked
Like a shadow reality, adjacent to ours, the opportunity to innovate is with us always: every time we choose to do business as usual, we could equally have chosen to tweak the routines a bit and see what happens. Taken from: Paddy Miller & Thomas Wedell-Wedellsborg, Innovation as Usual
Our brains experience and know more than our minds can ever possibly report.
Taken from: Douglas Van Praet, Unconscious Branding